Location. Location. Location. We’ve all heard the old real estate adage implying that where your business is located will play a large role in determining whether or not it will be successful. While there is certainly some truth to that, it’s just as important to the success of your cannabis business to make sure that your location is safe and doesn’t invite criminals to view it as an easy target. Whether you operate a grow, manufacturing facility, or dispensary, the cannabis industry seems to be an especially enticing mark for thieves given the large amounts of cash and the high value of the products on the illicit market. Luckily, there are some simple steps that you can take that will help deter potential attacks on your cannabis business before they even occur.
1. Landscaping and Debris
Eliminating potential hiding spots around your building will go a long way in providing added safety and security for your business. Open lines of sight will allow you and your customers to see everything that is going on around them. Too often people fall into the comfort of routines and it is human nature to become used to your surroundings. This is when criminals can gain the upper hand with the element of surprise. By making an effort to reduce areas in which people could hide you are swinging the pendulum of safety back in your favor.
2. Proper Lighting
Along the same lines of getting rid of potential hiding spots, it is also important that your cannabis business location is well lit. This will help to deter anyone from sneaking around at night looking for a way into your facility. Ample lighting will not only help your business stay safe after hours, but it will also give your patrons a better sense of security when they arrive after the sun has set, making them more likely to return.
3. Clearly Display Company Name & Address
Your cannabis business location should be easily identified from vehicles passing by on the street, day or night. Obviously, having signage that easily identifies your business will help you get people through the doors but it will also help first responders should you ever need to call on them. Former Sgt. Grant Whitus and COO for Helix Cannabis Security, says, “Being able to promptly identify the location after being dispatched reduces the time it takes first responders to arrive on scene and increases the success of intervention no matter the situation at hand.”
4. Security System
If you’re like most cannabis business owners, you’ve put your blood, sweat, and tears into growing and running your operation and the money and products that you keep inside the walls of your establishment represent not only all that hard work, but also your livelihood and that of your employees. With so much at stake, it just doesn’t make sense to leave your cannabis business unprotected when no one is there.
5. Display Security Signage and Personnel
The best way to protect your cannabis business is to make it an unattractive option in the first place. Since you’ve got a security system in place, or even if you don’t, let people know by putting signs on windows and entrances. You could also post a sign about your policy to punish offenders to the fullest extent of the law.
At a minimum, you should have an alarm on all exterior doors and windows that will notify the police should an intruder gain access to the building. If you want to take it a step further, This is where upgrading that security system to include cameras or even live remote monitoring can play a large role in recovering stolen inventory and prosecuting the people responsible, or even, hire a physical security guard to watch over your business after hours.
Following these guidelines will provide the best possible deterrent for your cannabis business and will provide you with peace of mind that you can return to doing what you do best without the fear that someone has robbed you of your inventory, your investment, and your well-being.
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